KISS: Keep It Sweet & Simple

I was inspired to write about simplicity when I saw a sign in a grocery store that was not simple and not particularly warm and fuzzy, either.

No Place Like Home

I’ve been thinking a lot about the differences between Airbnb and high-end hotels and decided it has a lot to do with the notion of home.

True Wisdom

An NPR interview with Norman Lear recently inspired me with a piece of profound and simple wisdom.

The Power of Being Proactive

The concept of proactive customer service, or anticipating customers’ needs before they ask for assistance, has been around for decades.

The Importance of a Greeting

I am pretty fascinated with the way phones are answered and voice mail messages asking people to leave a message are crafted.

Holly Now! Customer Training Simplified

I have often wondered what inspires creative people to keep on creating even if some people don’t appreciate their offering or others never even see it.

Hall Wines Has Memorable Signage

Hall Winery Ocean VIew Pool

Anyone who reads my blogs knows that I am obsessed with signage. I believe superb signage shows thoughtfulness, attention to detail, respect, creativity and regard for specific touch points.